Certificate IV in Marketing and Communication

Certificate IV in Marketing and Communication
BSB40820 I CRICOS CODE 103689E

Is a fantastic path to get you into the universe of product campaigns and shopper behavior. Understudies will help you to figure out how to decipher and foresee buyer patterns, advance administrations, and to distinguish and create open doors for different products and markets. This program is focused on the real world and relevant contexts that make the student highly skilled and to be ready for the market.

Going through the program will give the required skills you can use immediately and encourages you to think diverse and strategically.

Experience alone is no longer efficient; potential employers are looking for evidence of professional proficiency via a current formal qualification. To view outcomes about employment prospects for this qualification see here.

Career Opportunities

With relevant working experience graduates of this course may gain employment in the management and commerce field job roles including:

  • Media Planner
  • Community Relations Team Leader (Local Government)
  • Direct Marketing Officer
  • Assistant Advertising Account Planner
  • Public Relations Officer
  • Assistant Account Manager
  • Marketing Officer
  • Copywriter
  • Advertising Account Coordinator
  • Market Research Assistant
  • Marketing Coordinator
  • Promotions Assistant Manager

Course Units

  • BSBWRT411   Write complex documents
  • BSBCMM411   Make presentations
  • BSBCRT412   Articulate, present and debate ideas
  • BSBMKG439   Develop and apply knowledge of communications industry
  • BSBMKG440   Apply marketing communication across a convergent industry
  • BSBINS401   Analyse and present research information
  • BSBMKG433   Undertake marketing activities
  • BSBOPS403   Apply business risk management processes
  • BSBMKG431   Assess marketing opportunities
  • BSBMKG434   Promote products and services
  • BSBMKG435   Analyse consumer behaviour
  • BSBPEF402   Develop personal work priorities

Entry requirements

Entry Requirements

  • Complex computer skills with the ability to modify and save a document and to upload attachments.
  • Access to computer and the internet.
  • 18 years old or above to apply for this course.
  • Satisfactory completed Year 11 of secondary education or its equivalent.


  • For overseas students whose first language is not English an overall IELTS score of 5.5 or equivalent OR
  • Pass an Abbey College Australia entry test designed to assess the level of English proficiency


Course Duration

  • Full Time – 52 Weeks
  • Classes Schedules: 15 hours class every week either through a 2-day morning session or a 3-day evening session. Additional 5 hours of online self paced study.
  • Temporary COVID-19 Online Arrangements apply, please visit our Website

Study Pathway

After achieving this qualification candidates may undertake:

  • BSB50620 Diploma of Marketing and Communication or a range of Diploma level qualifications within the BSB Business Services Training Package, or other Training.

Tuition Fee

Tuition Fee

$6,000 / Full Course

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    Abbey College Australia has been delivering quality training to local and international students since 2003. We are one of the leading education providers in Sydney and we would be delighted to have you joining us.
    Know more about your future college in our Brochure / Course Guide.